Original Team: Gentry Walker, Kris Bryan
The Problem
In the United States, cryptocurrency is
either still shrouded in mystery, or it is
dismissed outright. Many people believe cryptocurrency is just another form of risky investment in something too volatile to be taken seriously as a currency. Gemini’s upcoming public ATM program aims to alter this perception. We’re planning on rolling
out public ATMs across the country to
allow people to access their assets in
public spaces, and convert their coins directly into cash that they take from
the machines themselves.
Demographics Research
Research shows that while most Americans have heard about cryptocurrency, 75% of them have almost no confidence in it. This presents a clear obstacle if the purpose of cryptocurrency is to be used as ubiquitously as the US dollar. Research also suggests that cryptocurrency use drops steadily with age. Additional research from JPMorgan Chase shows that cryptocurrency usage is heavily skewed towards higher income individuals, which further exacerbates the gulf between fiat currency and cryptocurrency.
The Proposal
Tap or click to view 3D model
The Gemini crypto ATM allows you to interface with the market in real locations that matter to people. Places like grocery stores, drug stores, and gas stations. Simply scan the QR code and your Gemini app will signal the kiosk to prompt the user with a security code. We feature the ability to withdraw cash directly from our machine which will help bring crypto skeptics and crypto diehards closer together.
Rotate, Move, Zoom
Bearing this data in mind, we're proposing the installation of Gemini cryptocurrency ATMs in low-income neighborhoods within big cities. These ATMs
will be set up in places like gas stations, drug stores, and supermarkets where they’re easy for everyone to access. Our aim is to build trust in digital currencies with older and lower-income city dwellers and to establish cryptocurrency as a reliable and everyday means of exchange.
Integration with the Gemini App
Phone Mockup Demo
Kiosk Mockup Demo
This project features additions to the existing Gemini cryptocurrency trading app in order to link that touchpoint with the kiosk. I used Gemini’s
current design language to inform what the overall UI design should be. For the screen showing animations of the kiosk, I used
their Mastercard partnership screens as inspiration.